01Memorable Conversations
Be present with your friends and loved ones.
Tap to block distracting apps.Tap again to unlock.
Tap your phone on Bloc to block the apps you chose in advance. Unlocking takes another tap — so temptation doesn’t win easily.
See how it works ↓How
Works
Tap out for focus
Choose the apps you don't need. Tap to block them on your way out.
Tap again when you're done
Come back home, tap, and enjoy the pleasures of our digital world.
Strict Mode for the Monks
An optional mode that closes the loopholes, for those who want a boost.
Emergency Unlock
Unblock up to three times without your Bloc. Just in case.
How Bloc compares to Screen Time
 | Screen Time | |
|---|---|---|
| A physical barrier — unlocking means tapping the device | ||
| No easy bypass | ||
| Choose which apps to block | ||
| Essentials stay available |
A Ritual For
Any Day
01
02Actually Travel
Leave the pesky work notifications back home as you traverse foreign lands.
03Focus on Your Dreams
Imagine, create, and build with full focus and agency.
04For a Good Night's Sleep
Farewell to the ungodly dose of blue light before bed.
05Study Hard, Play Harder
A quick tap before a study session, to make the effort count.
06Committing to Leg-Days
Focus on the task at hand, even if that task is a Barbell Lunge.
Tap your phone to Bloc and the apps you chose are locked. Tap again to unlock.
It works over NFC with the Bloc app.
Almost any app — social, video, games. Choose what to block in the Bloc app and change it anytime.
Calls and maps stay available.
Honestly, yes. There's an Emergency Unlock, and if you dig deep into settings you can get around it.
Bloc isn't a prison. It's a boundary you choose — and choosing it is the point.
Return within 14 days of delivery — opened or not — for a full refund of the product price.
Pre-orders ship from Tokyo starting September 3, 2026, in order.
¥7,700Tax incl. · Free JP shipping
- Battery-free
- No subscriptions
- 14-day money-back guarantee
- Ships from Tokyo, September 2026
Designed by Kotaro Kuno
Dear Attention Economy —We Courteously Flip the Bird.
Designed for those with the passion and creativity to engineer the next era of societal, cultural, and technological upheavals.
An object you tap to block the doomscrolling and dopamine rushes of the digital world — a night out with friends, a workout session, a trip to the Himalayas, or focus time for your next project.
We are no Luddites — we love the technologies that expand humanity's frontiers, be it the Internet, Artificial Intelligence, or Rocket Ships.
But the Attention Economy is not a revolution in technology. It is a revolution in social engineering.
We opt out.